Picture the scene: you’ve just decided you need a new website for your business. You've found a designer (hopefully us!) and they're waiting to get started. You're very excited so you start to put some notes together... But 4 hours later you've ended up sitting staring at a blank screen or blank notepad wondering: 'what should be on my website?'

Don't worry, you’re definitely not alone. As a small business owner, you know their business inside out. But the moment it comes to laying things out on a website, everything suddenly feels very complicated. Especially if you've not done it before. It's ok, we have! So we're here to break it down and make things realistic and stress‑free. Figuring out 'what should be on my website' doesn’t need to be an existential crisis - we've got you covered.

First, think about the questions you answer every day. What do people always ask when they call, email or pop in? Those answers belong on your site.

Clear services, opening hours, what it’s like to work with you - the everyday stuff that makes your customers feel at ease. It's what a website is for after all - answering questions so you don't have to! Giving you more time to do the business-y things you're best at!

Next, give people a sense of you. Not a corporate-speak mission statement or overdone AI blurb, but a short, friendly explanation of who you are and why you do what you do. Websites feel more welcoming when there’s a real human touch. When you're thinking: 'what should be on my website?' - imagine you’re talking to someone who’s never heard of your business before. What would you want them to know?

Don’t forget social proof either. Testimonials, photos of real work, or even a quick case study can make all the difference. People trust people.

Finally, keep things simple. Your customers don't want to play hide‑and‑seek with your contact details. And nobody has the patience for a cluttered site that has loads of fancy animations but no clear info. Let your information breathe, guide people gently, and make it easy to get in touch.

Are you still struggling to answer 'what should be on my website?' Don't worry! We're here to help and guide you through the process. Ready to get started on building an online base for your business? Get in touch today. And follow us on Facebook for more insights - we'll see you there!