It’s a fair question and one we've been asked a few times: do you need a website if you're on social media? These days lots of businesses rely on Instagram, Facebook or TikTok only to connect with their customers. This can definitely work for some companies for sure. You can show off your work, engage with customers and post out any important updates. It's also excellent for showing the behind-the-scenes, human side of your business. Social media is great for visibility and engagement. But it’s actually not a substitute for having your own website for your business, company or organisation.

The truth is, you don’t own your social media platform. Algorithms change, accounts get restricted or hacked, and if the worst came to it, you could lose access to your audience overnight. A website gives you a space that’s fully yours. There are no adverts to contend with, no distractions and importantly no unexpected changes. Just you, your business, and the information your customers are looking for, all together in one place - ideal!

When people want to check if a business they've heard of is genuine, more often than not the first thing they do is Google it to find your website. It doesn’t need to be a huge and complicated site - but it does need to be clear and user-friendly. A few well-designed pages with up-to-date info, contact details, and examples of your work or services can go a long way. It builds trust in a way that a social feed on its own can’t always manage. It shows you're organised, credible and serious about what you do. In fact, a recent study revealed that over 75% of people judge a business’s credibility based on its website.

So, do you need a website if you're on social media? The answer is yes if you want to look professional, be found in search results, and stay in control of your online presence. It’s not about choosing one over the other though. Social media and websites work best together when they support each other.

A well-designed, easy-to-manage site can support your business without creating extra stress. Wondering do you need a website if you're on social media? Ask yourself this: what happens if your socials disappear tomorrow..?

Ready for a new site for your business? We can make it happen! Get in touch today for a chat about what you need - we look forward to hearing from you. Don't forget to follow us on Facebook too for more small biz tips and insights.