What should be on my website?

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Picture the scene: you’ve just decided you need a new website for your business. You've found a designer (hopefully us!) and they're waiting to get started. You're very excited so you start to put some notes together... But 4 hours later you've ended up sitting staring at a blank screen or blank notepad wondering: 'what should be on my website?'

Don't worry, you’re definitely not alone. As a small business owner, you know their business inside out. But the moment it comes to laying things out on a website, everything suddenly feels very complicated. Especially if you've not done it before. It's ok, we have! So we're here to break it down and make things realistic and stress‑free. Figuring out 'what should be on my website' doesn’t need to be an existential crisis - we've got you covered.

First, think about the questions you answer every day. What do people always ask when they call, email or pop in? Those answers belong on your site.

what should be on my website?

Clear services, opening hours, what it’s like to work with you - the everyday stuff that makes your customers feel at ease. It's what a website is for after all - answering questions so you don't have to! Giving you more time to do the business-y things you're best at!

Next, give people a sense of you. Not a corporate-speak mission statement or overdone AI blurb, but a short, friendly explanation of who you are and why you do what you do. Websites feel more welcoming when there’s a real human touch. When you're thinking: 'what should be on my website?' - imagine you’re talking to someone who’s never heard of your business before. What would you want them to know?

Don’t forget social proof either. Testimonials, photos of real work, or even a quick case study can make all the difference. People trust people.

Finally, keep things simple. Your customers don't want to play hide‑and‑seek with your contact details. And nobody has the patience for a cluttered site that has loads of fancy animations but no clear info. Let your information breathe, guide people gently, and make it easy to get in touch.

Are you still struggling to answer 'what should be on my website?' Don't worry! We're here to help and guide you through the process. Ready to get started on building an online base for your business? Get in touch today. And follow us on Facebook for more insights - we'll see you there!

    
 
 
         
   Thornleigh Christian Hotel 
 
 
 
 Trustindex verifies that the original source of the review is Google. We have recently moved to Furness Media Website Design and we couldn't be happier. The website they designed has created so much new traffic for us. We are constantly getting positive feedback from our guests about the new website. Sophie and Rosie are always at the end of the phone or email if we need them, nothing is too much trouble, they are friendly and engaging. They are also doing our newsletters, they take on all of our ideas and make them a reality. Would highly recommend and look forward to continuing working with the team.
  
 
        
   Mark Slinger 
 
 
 
 Trustindex verifies that the original source of the review is Google. Furness Media have been brilliant in supporting a number of marketing initiatives that we have developed to super charge our business growth. I would highly recommend them for any digital marketing needs.
  
 
        
   Jenni Wyllie 
 
 
 
 Trustindex verifies that the original source of the review is Google. I’ve worked with Furness Media on numerous projects, including logo design, website design and printed materials, and every experience has been fantastic. They are incredibly easy to work with - professional, approachable and genuinely helpful at every stage of the process.

Communication is excellent throughout each project and they really take the time to understand exactly what you need. They consistently deliver high quality results and go above and beyond to make sure you’re happy with the final outcome.

I wouldn’t hesitate to recommend Furness Media to anyone looking for creative, reliable and professional design services.
  
 
        
   John 
 
 
 
 Trustindex verifies that the original source of the review is Google. Fully recommend Furness Media - they've redesigned our website which has made it more professional, sleek and user friendly and made us new email footers. The work is always really well done and to spec - and it's great to support local!
  
 
        
   BarrowFull 
 
 
 
 Trustindex verifies that the original source of the review is Google. Furness Media have been fantastic to work with.

Rosie, Sophie, and team listened carefully to the brief and helped us (BarrowFull), capture behind the scenes elements of our Paint the Town project, while we developed and painted a mural for the back of Furness Business hub with artist ATMA. We wanted to make sure the project reached as many local people as possible, giving more people the opportunity to get involved, and they absolutely made this happen.

Thank you to everyone at Furness Media and Furness Business Hub 😊
  
 
        
   Mark Simpson 
 
 
 
 Trustindex verifies that the original source of the review is Google. Great communication, fast and efficient service.
  
 
        
   Kiera Monaghan 
 
 
 
 Trustindex verifies that the original source of the review is Google. Worked here today as visiting family in Barrow, up from London. Beautiful, peaceful space. Free tea and coffee and super helpful staff. Highly recommend.
  
 
        
   dee1234 
 
 
 
 Trustindex verifies that the original source of the review is Google. Professional, Local, and Creative – Highly Recommended

I contacted Furness Media to help redesign my business website for my gift shop, as I was keen to work with a local company that truly understood the challenges and behaviours of businesses in our area. From the outset, the team was approachable and professional, listening carefully to my ideas and clearly explained how they could support the project.

I was really happy with the results, and the ongoing support once the website went live was excellent. Any tweaks or changes to improve the customer experience online were carried out quickly and efficiently.
  
 
        
   Jane Steventon 
 
 
 
 Trustindex verifies that the original source of the review is Google. Brilliant company to work with. Did a fantastic job of updating my business website, love the new look. Always get a quick response to any queries or help you need. Solve any problems you have with email or website quickly and easily.
Highly recommend this local company.
  
 
        
   Naz Haque 
 
 
 
 Trustindex verifies that the original source of the review is Google. Furness Internet have been absolutely fantastic! Sophie and her team are professional, creative, and really take the time to listen to customer needs. They recently hosted and built my Bownessie website and I couldn’t be happier with the result. The whole process was smooth, friendly, and full of great ideas. Highly recommend them to anyone looking for a team who genuinely care about delivering quality and supporting your vision.